// you’re reading...

What is art?

Mall Life

Did any of you ever have the fantasy of being locked in the mall over night? Or a camp out at the mall? Or perhaps it was a nightmare of being trapped in the mall. Actually, that happened to me once… for a moment I thought I dreamed it, but no, I was trapped in the Stonestown Galleria for some reason, like one store closed late, after the mall closed…. and I had to be let out by a kid through the back. It was scary.

Yet still, I fantasize a little about being trapped in Bergdorf Goodman over night, to try on all the clothes and shoes without the watchful supervision/judgment of the salespeople….

Artist Michael Townsened took this idea to another level. After a holiday ad campaign in 2003 stating “wouldn’t it be nice if you could just live at the mall” he set out to construct a secret luxury apartment at the mall.

Starting in 2003 I committed to the idea of creating a luxury apartment in the mall. Over the course of the years to come I systematically coordinated the movement of the core elements that start to define a home. The space in the mall achieved a base-level of comfort, with enough amenities to qualify itself as a livable domestic space. Life from within the mall was committed to the pursuit of normalcy and the purchase of objects and clothing that would help define me an active participant in the great things the mall has to offer. The apartment was a superb space for hosting guests and I only regret that we didn’t have a working toilet.

For four years he kept it up and got a lot accomplished with this apartment, but sadly he was busted by the security officers and is currently on parole.

Share and Enjoy:
« Interview : Obsessive Consumption Coveted Eyes »

Discussion

6 comments for “Mall Life”

  1. I dream of running riot after hours. Can you imagine the fun?!xx

    Posted by Libertygirl | October 3, 2007, 3:28 pm
  2. They’re building a bunch of luxury apartments at my nearby mall, and I have to say it strikes me as pretty weird. On the one hand, if you’re getting dressed for a party and realize you need a new purse to match your dress, you can just walk out and buy one. On the other hand, I just can’t picture opening my door and walking out into the mall every day. Odd.

    Posted by Kori | October 3, 2007, 3:51 pm
  3. i can’t help but think of that movie ‘dawn of the dead’ with everyone hiding out in a mall. though if you had to be locked in a store overnight i would have to agree on bergdorf’s. more than enough eye candy to go crazy with.

    Posted by thealchemist | October 3, 2007, 6:33 pm
  4. There was a book I read as a kid called “Secret of the Shopping Mall” or something like that. It was about someone who gets trapped in the mall at night, and discovers that the mannequins are actually real. At least, that’s what I remember! The whole thing is kind of creepy, now that I think about it…

    Posted by Beth | October 3, 2007, 9:07 pm
  5. The artist story is hysterical. And Bergdorf’s is my favorite store! I have an aversion to malls from growing up in them in New Jersey.

    Posted by WendyB | October 3, 2007, 10:24 pm
  6. Is it bad for me to admit that the first thing I would probably do in one of those “If I were the last person on earth…” scenarios is loot the mall?

    Posted by Heather | October 10, 2007, 9:34 am

Post a comment