Two Beautiful Hair and Makeup Innovations

by Sonja on March 18, 2009

beauty-innovations

I love when companies get creative and problem solve. I recently found two great innovations that I have to share – a line of styling products that defrizz, soften, smooth, and add shine to hair without hair-flattening silicone and a new, gorgeous, skin-brightening, mineral makeup that doesn’t make a big mess.

Blocking Frizz and Adding Shine without Creating Sad, Limp Hair

I adore hair serums that add shine and defrizz. But I have to be sooo careful with them and use as little as possible or I end up with flat, oily hair. That’s because most hair serums contain silicone. It’s been the go-to ingredient for adding shine and dealing with frizzies for the last thirty years. But silicone doesn’t get to the root of why hair gets frizzy in the first place. Finally, a team of scientists led by a professor at MIT, made a fantastic discovery and found a molecule that creates an extremely thin, weightless shield to block out the humidity that causes frizz. They also discovered that this molecule also repels dirt and oil to make hair stay cleaner longer.

The result of their work is Living Proof No Frizz, a line of styling products that defrizz, promote waves or straighten, and add shine without weighing hair down, and allow you to go longer between shampoos. I sampled the line and loved it, as did one of my friends.

I could apply as much as I wanted, because they didn’t weigh down my locks.

My hair tends to be on the straight side with some gentle waves so I tried both the Straight Making and the Wave Shaping, Curl Defining Sprays for Fine to Medium Hair. They made my hair really soft, smooth, shiny, and frizz-free without any sticky residue, and definitely kept it cleaner longer. I could apply as much as I wanted, because they didn’t weigh down my locks.

I found that the Straight Making Spray doesn’t instantly straighten hair; but it made it much easier to straighten when I styled it with a blow dryer and flat brush. The photo above on the left is how my hair looked after using the straightening spray and doing some light blow drying but not going whole hog trying to make it stick straight. It definitely was much straighter than it normally is. When I applied the wave and curl spray, I found that it made the waves I already have more pronounced, even though all I did was air dry it (see right photo). I’m sure it could get a lot more wavy and stay that way if I used the spray and did some actual styling.

Options for All Types of Hair. There’s also a cream version for medium to thick hair and a treatment for thick to coarse hair. Both of these also help condition the hair. My friend who has super thick hair with lots of curl sampled the Wave Shaping, Curl Defining Treatment for Thick to Coarse Hair and her response was, “This stuff is the bomb.”

Available at livingproof.com (shipping’s free on their site right now), Sephora (stores and online), and QVC (shows and online). $14-24.

Mineral Makeup without the Mess

I love the look of mineral makeup. But I hate the mess. It seems like every time I use mineral makeup, it goes everywhere and I end up with a big clean-up job. My sister uses it all the time. But I just don’t have the patience for it so I’m thrilled that someone came up with a way to deliver mineral powder sans the mess. Elizabeth Arden Pure Finish Mineral Powder Foundation comes in a brilliant compact that has a little shaver so, with a little twist, you release only what you need and still get to work with a nice, light, fluffy loose powder. The compact is very similar to the design for the Smashbox Halo Hydrating Perfecting Powder; but the products inside are different. Smashbox’s compact includes a traditional face powder. While Elizabeth Arden’s is mineral makeup foundation.

The compact is such a neat, tidy alternative to loose powder and an ideal way to tote it in my purse – without the chance of it exploding the way jars of loose powder do.

The compact is such a neat, tidy alternative to loose powder and an ideal way to tote it in my purse – without the chance of it exploding the way jars of loose powder do. And I love that it comes with a little puff and mirror, like a traditional powder compact, so I can quickly and easily touch up my face throughout the day.

But what about the foundation itself? Who cares what it comes in, if it’s no good. No worries. The formula is quite wonderful (I’m wearing it in the photos). It’s a light powder that looks very natural and has light diffusers to brighten the skin. It has what’s called “buildable coverage” so you can apply just a little for light coverage or layer on more for full coverage without it feeling or looking heavy and cakey.

And it’s great for the skin. The minerals are rich in antioxidants, vitamins A, C, and E. They’ve enriched the powder with a sea water complex, which contains calcium and magnesium that are known to strengthen and balance skin. It also protects from UVA and UVB rays with SPF 20. This is good stuff. It’s talc- and fragrance-free and has been tested for sensitive skin. Available at elizabetharden.com and at lots of department stores. $37.50.

P.S. Check out our regularly updated Beauty Resources page for some amazing beauty deals from companies like Benefit, Smashbox, and beauty.com.

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{ 4 comments… read them below or add one }

1 Biride March 18, 2009 at 7:45 am

That Liz Arden foundation looks fantastic. I was just talking about mineral makeup yesterday (at Bonne Vie) and how I had to use pressed powder because I hate the mess little jars of loose powder create!

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2 Sonja March 18, 2009 at 10:48 am

❤ Biride, I’m really loving it. It works so well and the compact is perfect!

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3 Carol March 18, 2009 at 4:38 pm

I think I want/need/must have that hair serum!!!

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4 Sonja March 18, 2009 at 5:47 pm

❤ Carol, it’s seriously good stuff. I highly recommend it. My friend and I are loving it!

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