Cosmedicine has been running a really interesting ad campaign about them serving up no beauty BS in an industry that’s often full of it. Ever buy an expensive beauty product full of claims to solve your beauty woes only to be utterly disappointed? Personally, I love the ads and Cosmedicine’s unique approach to beauty. I’ve found the products really live up to the claims.
Cosmedicine stands out from the crowd. The company reports that they scientifically measure results in clinical trials – not what people thought they saw. They consult with a major medical institution on how to design studies and how to analyze the data.
If you look at most study results for products, the results are subjective. They refer to what people saw or noticed. But if people expect to see improvement, they often see improvement even though it didn’t really happen. It’s unlikely that anyone actually took any measurements to see if there was real change.
Cosmedicine put together a list of 23 beauty truths, which is highlighted in their ads. They share medically accepted facts and dispel myths about things like how you can’t actually “turn back the clock” on your skin. Having reported on health and medical news and having spoke with many doctors over the years, I’m glad to see less hype and more facts. I’ve tested several of the products and found that they really work.
Here are some of the latest, great products…
Matte & Bronze Bronzing Powder with Shine Control is a great innovation. It’s a universally flattering bronzer with skin care benefits. It absorbs excess oil without sucking out the moisture. It provides a long-lasting matte look and subtly warms up the complexion. It’s also made with a botanical complex to nourish skin and improve its health while providing antioxidant protection. It’s a great no-mess powder, because it comes in a brush with a dial to adjust how much powder comes out. $28.
Triple P Serum Daily Advanced Care Antioxidant and Multi-Nutrient Treatment (wow, that’s a mouthful) is a powerful treatment for daytime that shields skin from free radicals in the environment that can destroy collagen. It brightens skin tone, reduces the appearance of dark spots, hyperpigmentation, fine lines, and wrinkles. In clinical trials, they found a 60 percent increase in protection against free radical activity induced by UV radiation. It has a comfy, lightweight gel formula made with good stuff like pomegranate, pea, and bamboo extracts, reserveratrol, and vitamin C. $65.
Mega Moisture Mask Intensive Treatment with Sodium Hyaluronate Crosspolymer provides a lot of hydration, soothes and calms irritated skin, and plumps up skin to reduce the appearance of fine lines and wrinkles. The key ingredient, sodium hyaluronate crosspolymer, is the key ingredient found in prescription wrinkle fillers, because it holds up to 4,000 to 5,000 times its own weight in water. It also includes cucumber fruit extract to cool, refresh, reduce inflammation, and tighten pores, and green tea leaf extract, which is a natural super antioxidant that reduces inflammation. Hyaluronic acid hydrates and plumps. It’s an ingredient in the skin that’s depleted as we age so skin becomes less elastic. I love the way my skin looks and feels after using this. It was also great to help calm a sunburn and hydrate my poor, parched skin. $38.
Along with the new products, I’ve also tried some of the classics…
Medi-Matte Oil Control Lotion SPF 20 does an amazing job of instantly mattifying the skin and keeping it matte for hours at a time without drying out the skin or making it feel dry. My skin looks so much more even and smooth with this. It’s super potent so you only need a little. It reduces excess oil that can clog pores, reduces shine for up to eight hours, hydrates, and protects from the sun. I use this in the morning and if I want to touch up before I go out at night. It’s a great alternative to powder, which usually feels heavy and gets cakey on the skin. This also comes in a tinted variety. $42.
Medi-morphosis Self-Adjusting Exfoliator is one of the best scrubs I’ve ever tried. It’s designed to prevent over-exfoliation with “stop-action” crystals that are only strong enough to exfoliate dead skin cells and dissolve once they hit healthy skin cells. It smoothes rough skin, tightens pores, reduces the appearance of fine lines and wrinkles, tones skin, fights fungi and bacteria, and helps fade hyperpigmentation and age spots. In clinical trials, they found a 12 percent immediate reduction in pore size and there was zero irritation or sensitivity among all of the 217 study subjects. $38.
Cosmedicine products are available at Sephora, Nordstrom, Ulta, the Home Shopping Network, beauty.com, and cosmedicine.com. Everything has a money-back guarantee. You don’t like it, you’re not stuck with it.
You can win $5,000 by putting together a video spoof of beauty ads. The contest runs through September 21st. Visit Cosmedicine’s site to get more details on how to enter.
Ever try any Cosmedicine products? How did they work for you? What do you think of the ads? Ever been disappointed by a beauty product once you get it home and try it for yourself?
P.S. Check out the newly updated Beauty Resources page for some amazing beauty deals from amazon.com, beauty.com, Sephora, and more.
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What fantastic ads! I have totally fallen into the “if it’s expensive, it must be good” beauty products trap.
that scrub and SPF lotion looks interesting - might have to get it!
Tami - fête à fête´s last blog ..SF Chefs.Food.Wine.
They say they’re cutting out the BS and yet use utter crap like clinical trials have shown a 60% increase in protection against free radical activity induced by UV’:
A) The oxidative damage theory of ageing is looking like it’s probably wrong, or at least not the full story. There’s little scientific evidence to directly link free radical damage to cellular ageing.
B) How would they measure that suspiciously round 60% anyway? We’re talking about molecular damage here.
As for a cream containing hyaluronic acid… Yes, it is found in injectable wrinkle fillers. But that’s because it’s a massive, hydrated molecule that physically cannot be absorbed past the protective barrier of your skin. Most random shit with impressively scientific names they put into these creams can’t. Besides, hyaluronic acid is what fills most of the matrix between your cells. You’ve got plenty already.
Sorry for the rant but I’m a medical student and the kind of pseudoscience they pump into these adverts to fool people who might not necessarily know the biology behind it really pisses me off. If these were proper trials, they would be published and peer-reviewed.
I love your blog and it’s fresh take on fashion and beauty. Please don’t let yourself be duped by these particularly hypocritical ads.
These look great!
PAPERFASHION´s last blog ..I C E C R E A M
A year or so ago, I got free samples of Cosmedecine products and have been using them ever since! Yea, they can be pricey, but they last forever! I love the Self Adjusting Exfoliator, and use the tinted medi-matte everyday. I don’t have to wear powder or foundation anymore!
These products sound like they were MADE for me. Especially all the mattification stuff!
Sal´s last blog ..Counterintuitive Clothes
The Medi-Matte oil control works really well and really helped with the oil control for my face. Overall, I’d say it’s a good and well priced line. I’d love to try more in the line.
Sheena´s last blog ..Interview: Patricia Valery of Evil Needles
❤ Skinnypurse, so many of us do but lately I’m learning that some of the highest priced lines dilute their products with cheap fillers. Lame.
❤ Tami, they’re great! You should totally try them.
❤ PAPERFASHION, they totally are!
❤ Sal, definitely give them a try. Awesome stuff!
❤ Sheena, I was really impressed with the Medi-Matte, too. Works like a charm!
Sonja´s last blog ..Truly No BS from Cosmedicine
They have an SPF 30 I’ve used in the past that I was pretty happy with. I didnt need to use a separate moisturizer on my face when I used it which is important to me.
Carla´s last blog ..Link Love – Cleaning Day
This seems like an awesome line of face products. I dig the campaign as well: in the Internet age of transparency, myths no longer work; the customer is yearning for the truth. So kudos to Cosmedicine for publishing the “23 Beauty Truths” and spilling some light on the skincare mystique. The products seem really great too. Does anyone know how natural they are?
LadyLUX´s last blog ..A Path to Financial Freedom
Great ads. They’re effective…I want to try the line. =D
Alicia´s last blog ..It must be August again…
❤ Sarah, very good points indeed. That’s especially interesting about the oxidative damage theory. Thanks for chiming in!
❤ Rachel, those two are my two faves for sure. I totally prefer Medi-Matte over powder.
❤ Carla, multi-tasking products are great for saving time & money. I love when I can find good ones.
❤ LadyLUX, they don’t bill themselves as a green line. But they do use a lot of natural ingredients in what appears to be significant quantities.
❤ Alicia, totally!